Thursday, October 28, 2010

Marketplace Recommendations

We’re working on a set of Marketplace app recommendation features designed to make it easier for buyers to discover apps that closely matches their needs. We plan to share app recommendations in a number of locations within the Google Apps product and the Marketplace, beginning with the Google Apps admin control panel and the Featured and Notable sections of the Marketplace front page.

The app recommendations will be powered by a recommendation engine that will use a variety of criteria to formulate its suggestions. App-side metrics (like installation and conversion rates), buyer-side metrics and other factors are being considered for the recommendation algorithm. Once we launch the app recommendations in the coming months, we will be fine-tuning this criteria over time based on the data that we gather to make sure we deliver the best experience to marketplace buyers.

Feedback or questions? Please discuss with us over on Buzz -- we’d like to hear from you!

Thursday, October 14, 2010

Looking for Developers to Highlight to Press

Every week we have opportunities when we talk to the press to highlight fresh and innovative web apps. Although Marketplace apps can be built using any tools you want and hosted on any platform, we sometimes have additional PR opportunities for those built using tools like Google Web Toolkit or hosted on App Engine.

If you're a developer interested in the possibility of getting some publicity for your application (app must be currently available) and working with us on this, please shoot an email to apps-customer-stories@google.com with contact information so we can follow-up with you to discuss further.